Welcome to the World of Design Thinking
WHAT IS DESIGN THINKING METHODOLOGY 🤯
Design thinking is an innovative process that companies use in order to better understand the users, address their needs, and redefine the problems with the purpose of developing ground-breaking solutions.
By following this design methodology, companies aim to develop a solution-based approach to solving problems. Specifically, firms adopt this methodology to solve complex problems by focusing on the specific needs of the customers.
The process is divided into five different steps
- EMPATHIZE with the users
- DEFINE the user’s needs and your goal
- IDEATE new solutions
- PROTOTYPE the possible solutions
- TEST the groundbreaking innovation
However, these stages are not necessarily sequential, and it is often possible to run them in parallel, go out of order and move back and forth between them, making the design thinking a beautiful iterative process.
WHY IT IS IMPORTANT FOR YOU 🤓
Design Thinking is particularly important because it allows you to accurately define your customers' needs with the purpose of developing the best solution in order to address them.
By following these steps, companies are able to generate groundbreaking solutions as they can more clearly address ill-defined problems. Indeed, by focusing on what is most important for users, companies can tackle complex problems by reframing the issue around the customers' needs.
Hence, over the years this practice has become increasingly popular as it allows companies to have a solution-based approach to tackle the most challenging problems. Even giants such as Google, Apple, and Airbnb are now relying on this effective practice to solve their issue! And you? Are you willing to tackle your problems as Google and Apple are doing?
HOW WE CAN HELP YOU ACHIEVE IT 🚀
By taking part in our Aceleralia platform, we will guide you through the use of the design thinking approach, and we will adapt it to your unique situation so that you will be able to tackle the most challenging problems in the most effective way!